View Full Version : Kurt Busch to drive #22 as Shell Oil moves to Penske Racing. Brad K. to #2 Car

04-21-2010, 12:21 PM
Shell Oil Company and Penske Corporation announce a multi-year cross business alliance starting in the 2011 racing season. The new alliance allows Shell and Pennzoil to expand their motorsports presence as it includes a primary sponsorship with Kurt Busch and the #22 car, as well as associate sponsorships promoting Shell V-Power with IZOD IndyCar Series drivers Helio Castroneves, Will Power and Ryan Briscoe. The global business alliance provides an opportunity for Shell and Pennzoil to expand their presence not only within motorsports, but also as a preferred supplier of fuels, lubricants and related products to the Penske organization. Beginning in 2011, Shell and Pennzoil will be the "Official Fuel and Motor Oil Supplier" to the Penske organization in the U.S.

Kurt Busch has signed a multiyear extension with Penske Racing that includes moving from the #2 car with Miller Lite as his primary sponsor into the #22 with Shell/Pennzoil as the sponsor, team officials said on Wednesday.

Brad Keselowski will move from Penske's #12 car into the #2, with Miller Lite, which has been with the organization for 20 years, remaining the sponsor for the #2. Keselowski currently is sponsored by Verizon, but because of NASCAR's exclusivity deal with Cup series sponsor Sprint, Verizon's brand logo is not allowed on the car. "Brad is one of the hottest young drivers in NASCAR and we're thrilled to welcome him to the Miller Lite Racing family," said Andy England, chief marketing officer at MillerCoors. "Rarely in this sport are you presented with the opportunity to build a relationship with a top-tier driver at the start of his career."

The addition of Shell/Pennzoil means that Mobil 1, a competing motor oil that sponsors Penske's #77-Sam Hornish Jr., will not return in 2011. But Jonathon Gibson, the vice president of Penske Racing, said Penske is committed to remaining a three-car operation with Hornish in the third car. "We'll be prepared to announce a new sponsorship deal for that car in the next few weeks or months," Gibson said. "We're very excited. For us to have the opportunity to bring in a great brand like Shell and extend our relationship with Miller puts us in a place where we can build for the future."


04-23-2010, 10:31 AM
Surprised pennzoil didnt want to go to Hornish. They had quite the run together in the IRL. Now he is out of a sponsor, maybe out of a ride.