This isnt pop warner.
a coach cant make considerate,kind,compassionate people out of selfish,egomanical,jerks.
when you consider the term "high character" this is what they are talking about,not necessarily being a perfect angel.
this reminds me of the whole Kobe/shaq thing when Kobe came out and complained none of his teammates supported him when he was raping that girl in Denver,and the whole team was like,"when have you ever even TALKED to us?"(LOL)