We certainly agree, cab. However, Frank Luntz disagrees, and has a much bigger microphone. He made up that term, along with dozens of others that try to soft-pedal the very harsh reality he's selling. It focus groups very well (and yeah, that is one very messed up verb).
"As long as the problems of the poor are not radically resolved by rejecting the absolute autonomy of markets and financial speculation and by attacking the structural causes of inequality, no solution will be found for the world's problems or, for that matter, to any problems." -- Pope Francis