The Center for Media and Public Affairs at George Mason University, where researchers have tracked network news content for two decades, found that ABC, NBC and CBS were tougher on Obama than on Republican John McCain during the first six weeks of the general-election campaign.
You read it right: tougher on the Democrat.
During the evening news, the majority of statements from reporters and anchors on all three networks are neutral, the center found. And when network news people ventured opinions in recent weeks, 28% of the statements were positive for Obama and 72% negative.
Network reporting also tilted against McCain, but far less dramatically, with 43% of the statements positive and 57% negative, according to the Washington-based media center.
Conservatives have been snarling about the grotesque disparity revealed by another study, the online Tyndall Report, which showed Obama receiving more than twice as much network air time as McCain in the last month and a half. Obama got 166 minutes of coverage in the seven weeks after the end of the primary season, compared with 67 minutes for McCain, according to longtime network-news observer Andrew Tyndall.